Brand Story

FLB Beauty began where fashion met feeling.

In 2018, we launched Friday Look Book, a sustainable women’s fashion brand built on clean silhouettes and conscious design. But over time, our curiosity grew beyond clothing. We wanted to create something more intimate. Something that touches skin, not just style.

In early 2023, that intention gave birth to FLB Beauty, Myanmar’s first stainless steel anti-aging beauty brand. Rooted in ritual, not routine, FLB is where traditional practices meet modern form. Where minimalism meets glow.

We were drawn to the ancient Chinese ritual of gua sha, not as a trend, but as a timeless technique that deserves thoughtful evolution. We saw its power to calm, sculpt, and ground and reimagined it in stainless steel. Durable. Recyclable. Precise. Grounded.

Each FLB tool is made with high quality steel, designed to feel cool to the touch and effortless to use. No excess. No clutter. Just sculptural tools that fit into your daily flow softly, slowly, intentionally.

At FLB, we believe beauty isn’t something you chase.

It’s something you return to.

In breath. In stillness. In touch.

This is not about glow-ups or promises.

It’s about creating objects of care that last and feel like yours.